{"id":358038,"date":"2020-08-07T06:47:37","date_gmt":"2020-08-07T13:47:37","guid":{"rendered":"http:\/\/staging.tcpcharms.com\/bjpenn\/?p=358038"},"modified":"2020-08-07T06:47:37","modified_gmt":"2020-08-07T13:47:37","slug":"bellators-valerie-loureda-defends-marketing-strategy-on-social-media-its-not-for-men","status":"publish","type":"post","link":"https:\/\/staging.tcpcharms.com\/bjpenn\/mma-news\/bellator\/bellators-valerie-loureda-defends-marketing-strategy-on-social-media-its-not-for-men\/","title":{"rendered":"Bellator\u2019s Valerie Loureda defends marketing strategy on social media: \u201cIt\u2019s not for men\u201d"},"content":{"rendered":"<p>Bellator sensation Valerie Loureda has defended her self-marketing strategy on social media in the wake of recent criticism.<\/p>\n<p>Loureda, who is set to square off with Tara Graff at Bellator 243 tonight, is 2-0 in her professional mixed martial arts career with both of her wins coming under the Bellator umbrella. Despite the impressive start, many still feel as if her Instagram popularity is one of the driving forces behind the push she&#8217;s been receiving from the promotion.<\/p>\n<p>During her media day appearance in the build-up to the fight, Loureda spoke openly about how she chooses to market herself.<\/p>\n<p id=\"xAinRS\">\u201cI don\u2019t do anything for social media,\u201d Loureda told reporters at the Bellator 243 virtual media day. \u201cI do things for myself. For example, I am an extreme girly-girl outside of the cage. So the way that I market myself, it\u2019s not for social media and it\u2019s not for men. This is the way that I look. I\u2019ve worked my whole life to have this body, to have this figure\u2014I was a ballerina, I\u2019ve been a martial artist.<\/p>\n<p id=\"l9QxX6\">\u201cI think that\u2019s where people mistake. It\u2019s not for social media. I am the way that I look like, but I\u2019m also a fighter. What does one thing have to do with the other? Just because I look different than other martial artists doesn\u2019t make me any different. It\u2019s my identity, this is why Valerie Loureda is different.\u201d<\/p>\n<p><em>Quotes courtesy of <a href=\"https:\/\/www.mmafighting.com\/2020\/8\/6\/21356652\/valerie-loureda-defends-social-media-posts-ahead-of-bellator-243-its-not-for-men-i-do-things\" target=\"_blank\" rel=\"noopener noreferrer\">MMA Fighting<\/a><\/em><\/p>\n<p>The 22-year-old has said in the past that she is attempting to follow in the footsteps of her fellow Cuban-American and American Top Team teammate Jorge Masvidal.<\/p>\n<p>\u201cI\u2019m very confident I can be the next face to come out of Miami, the next female fighter,\u201d Loureda said in Spanish (translation via Danny Segura of\u00a0<a href=\"https:\/\/mmajunkie.usatoday.com\/2020\/08\/valerie-loureda-bellator-inspired-by-jorge-masvidal-ufc-miami-cuba\" target=\"_blank\" rel=\"noopener noreferrer\">MMA Junkie<\/a>).\u00a0\u201cI don\u2019t know any female fighter that is Cuban, and I\u2019m very confident I could be the next one.<\/p>\n<p>\u201cI know that I can get the same support the community has given Jorge. I have the same coaches as Jorge, the same training, and I\u2019m following his steps in the sport. He\u2019s guiding me a lot. I\u2019m very confident in my camp, in my team, my city behind me, and I\u2019m going to win this fight for the Cubans here in Miami.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bellator sensation Valerie Loureda has defended her self-marketing strategy on social media in the wake of recent criticism. Loureda, who is set to square off with Tara Graff at Bellator 243 tonight, is 2-0 in her professional mixed martial arts career with both of her wins coming under the Bellator umbrella. Despite the impressive start, [&hellip;]<\/p>\n","protected":false},"author":54478,"featured_media":301514,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"categories":[44,41735],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.7 (Yoast SEO v19.14) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Bellator\u2019s Valerie Loureda defends marketing strategy on social media: \u201cIt\u2019s not for men\u201d | BJPenn.com<\/title>\n<meta name=\"description\" content=\"Bellator sensation Valerie Loureda has defended her self-marketing strategy on social media in the wake of recent criticism.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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