{"id":248830,"date":"2017-09-08T07:05:59","date_gmt":"2017-09-08T14:05:59","guid":{"rendered":"http:\/\/staging.tcpcharms.com\/bjpenn\/?p=248830"},"modified":"2017-09-08T07:16:49","modified_gmt":"2017-09-08T14:16:49","slug":"fertitta-brothers-ufc-shares-5-billion-valuation","status":"publish","type":"post","link":"https:\/\/staging.tcpcharms.com\/bjpenn\/mma-news\/lorenzo-fertitta\/fertitta-brothers-ufc-shares-5-billion-valuation\/","title":{"rendered":"The Fertitta Brothers Sell The Rest of Their UFC Shares at a $5 Billion Valuation"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p>The &#8220;Fertitta Era&#8221; is over. Billionaires Lorenzo and Frank Fertitta bought the UFC in 2001 and have been running it ever since. After a long and arduous road losing money and dealing with the legal complications of trying to monopolize the bloodsport industry, the Fertitta&#8217;s made the UFC extremely profitable and eventually sold most of their ownership last year. Forbes reports in an exclusive that they have <a href=\"https:\/\/www.forbes.com\/sites\/noahkirsch\/2017\/09\/07\/exclusive-billionaire-fertitta-brothers-sell-remaining-ufc-stakes-at-5-billion-valuation\/#6ac344514d69\">sold their remaining shares<\/a>, pushing the evaluation of the UFC even higher and leaving the business totally.<\/p>\n<blockquote><p>Frank and Lorenzo Fertitta, who sold most of their stakes in mixed martial arts promoter UFC at a $4 billion valuation last summer, have now fully divested from the business.<\/p>\n<p>The brothers sold their remaining equity\u2014about 5.8% between them\u2014last month to WME-IMG, which acquired the company in August 2016, a source with knowledge of the sale\u00a0told\u00a0<em>Forbes<\/em>. The Fertittas received roughly a 26% premium over last year\u2019s transaction. The new deal values UFC at approximately $5 billion.<\/p>\n<p>At the time, the\u00a0$4 billion sale\u00a0was widely reported as the largest deal in professional sports history. It has since been surpassed by the\u00a0<a href=\"https:\/\/www.forbes.com\/sites\/chrissmith\/2016\/09\/08\/formula-one-sale-reflects-lost-value-for-worlds-top-racing-series\/#2bb9f0944054\" target=\"_self\">$8 billion sale<\/a>\u00a0of auto-racing series Formula One.<\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-142306 size-full\" src=\"http:\/\/staging.tcpcharms.com\/bjpenn\/wp-content\/uploads\/2015\/05\/Lorenzo-Fertitta.png\" alt=\"\" width=\"730\" height=\"380\" srcset=\"https:\/\/staging.tcpcharms.com\/bjpenn\/wp-content\/uploads\/2015\/05\/Lorenzo-Fertitta.png 730w, https:\/\/staging.tcpcharms.com\/bjpenn\/wp-content\/uploads\/2015\/05\/Lorenzo-Fertitta-300x156.png 300w, https:\/\/staging.tcpcharms.com\/bjpenn\/wp-content\/uploads\/2015\/05\/Lorenzo-Fertitta-585x305.png 585w, https:\/\/staging.tcpcharms.com\/bjpenn\/wp-content\/uploads\/2015\/05\/Lorenzo-Fertitta-390x203.png 390w\" sizes=\"(max-width: 730px) 100vw, 730px\" \/><\/p>\n<p>For 16 years, billionaires Lorenzo and Frank Fertitta have owned the UFC before selling it at a $4.3 billion valuation. At the time, it was supposedly the biggest business deal in professional sports. In a year, this valuation has now been pushed to to $5 billion. It falls short of the sale of Formula One, but for a niche sport that used to be illegal in multiple states, it&#8217;s an incredible evolution for a sport that was once shunned and exiled.<\/p>\n<p><i>This article first appeared on\u00a0<\/i><a href=\"http:\/\/staging.tcpcharms.com\/bjpenn\/\"><span class=\"s1\"><i>BJPenn.com<\/i><\/span><\/a><i>\u00a0on 9\/8\/2017.<\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; The &#8220;Fertitta Era&#8221; is over. Billionaires Lorenzo and Frank Fertitta bought the UFC in 2001 and have been running it ever since. After a long and arduous road losing money and dealing with the legal complications of trying to monopolize the bloodsport industry, the Fertitta&#8217;s made the UFC extremely profitable and eventually sold most [&hellip;]<\/p>\n","protected":false},"author":54442,"featured_media":140768,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"categories":[10251],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.7 (Yoast SEO v19.14) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Fertitta Brothers Sell The Rest of Their UFC Shares at a $5 Billion Valuation | BJPenn.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/staging.tcpcharms.com\/bjpenn\/mma-news\/lorenzo-fertitta\/fertitta-brothers-ufc-shares-5-billion-valuation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Fertitta Brothers Sell The Rest of Their UFC Shares at a $5 Billion Valuation | BJPenn.com\" \/>\n<meta property=\"og:description\" content=\"&nbsp; The &#8220;Fertitta Era&#8221; is over. Billionaires Lorenzo and Frank Fertitta bought the UFC in 2001 and have been running it ever since. After a long and arduous road losing money and dealing with the legal complications of trying to monopolize the bloodsport industry, the Fertitta&#8217;s made the UFC extremely profitable and eventually sold most [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/staging.tcpcharms.com\/bjpenn\/mma-news\/lorenzo-fertitta\/fertitta-brothers-ufc-shares-5-billion-valuation\/\" \/>\n<meta property=\"og:site_name\" content=\"| BJPenn.com\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/bjpenn\" \/>\n<meta property=\"article:published_time\" content=\"2017-09-08T14:05:59+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-09-08T14:16:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/staging.tcpcharms.com\/bjpenn\/wp-content\/uploads\/2015\/04\/Dana-Fertittas.png\" \/>\n\t<meta property=\"og:image:width\" content=\"730\" \/>\n\t<meta property=\"og:image:height\" content=\"380\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Justin Golightly\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@bjpenndotcom\" \/>\n<meta name=\"twitter:site\" content=\"@bjpenndotcom\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Justin Golightly\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/staging.tcpcharms.com\/bjpenn\/mma-news\/lorenzo-fertitta\/fertitta-brothers-ufc-shares-5-billion-valuation\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/staging.tcpcharms.com\/bjpenn\/mma-news\/lorenzo-fertitta\/fertitta-brothers-ufc-shares-5-billion-valuation\/\"},\"author\":{\"name\":\"Justin Golightly\",\"@id\":\"https:\/\/staging.tcpcharms.com\/bjpenn\/#\/schema\/person\/522e5fec9637cffa3bac682a2da4afa2\"},\"headline\":\"The Fertitta Brothers Sell The Rest of Their UFC Shares at a $5 Billion Valuation\",\"datePublished\":\"2017-09-08T14:05:59+00:00\",\"dateModified\":\"2017-09-08T14:16:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/staging.tcpcharms.com\/bjpenn\/mma-news\/lorenzo-fertitta\/fertitta-brothers-ufc-shares-5-billion-valuation\/\"},\"wordCount\":292,\"publisher\":{\"@id\":\"https:\/\/staging.tcpcharms.com\/bjpenn\/#organization\"},\"articleSection\":[\"Lorenzo Fertitta\"],\"inLanguage\":\"en-US\",\"copyrightYear\":\"2017\",\"copyrightHolder\":{\"@id\":\"https:\/\/staging.tcpcharms.com\/bjpenn\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/staging.tcpcharms.com\/bjpenn\/mma-news\/lorenzo-fertitta\/fertitta-brothers-ufc-shares-5-billion-valuation\/\",\"url\":\"https:\/\/staging.tcpcharms.com\/bjpenn\/mma-news\/lorenzo-fertitta\/fertitta-brothers-ufc-shares-5-billion-valuation\/\",\"name\":\"The Fertitta Brothers Sell The Rest of Their UFC Shares at a $5 Billion Valuation | BJPenn.com\",\"isPartOf\":{\"@id\":\"https:\/\/staging.tcpcharms.com\/bjpenn\/#website\"},\"datePublished\":\"2017-09-08T14:05:59+00:00\",\"dateModified\":\"2017-09-08T14:16:49+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/staging.tcpcharms.com\/bjpenn\/mma-news\/lorenzo-fertitta\/fertitta-brothers-ufc-shares-5-billion-valuation\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/staging.tcpcharms.com\/bjpenn\/mma-news\/lorenzo-fertitta\/fertitta-brothers-ufc-shares-5-billion-valuation\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/staging.tcpcharms.com\/bjpenn\/mma-news\/lorenzo-fertitta\/fertitta-brothers-ufc-shares-5-billion-valuation\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/staging.tcpcharms.com\/bjpenn\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"MMA News\",\"item\":\"https:\/\/staging.tcpcharms.com\/bjpenn\/mma-news\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Lorenzo Fertitta\",\"item\":\"https:\/\/staging.tcpcharms.com\/bjpenn\/mma-news\/lorenzo-fertitta\/\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"The Fertitta Brothers Sell The Rest of Their UFC Shares at a $5 Billion Valuation\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/staging.tcpcharms.com\/bjpenn\/#website\",\"url\":\"https:\/\/staging.tcpcharms.com\/bjpenn\/\",\"name\":\"| BJPenn.com\",\"description\":\"MMA &amp; 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