The UFC has hired Eric Winter to serve as Senior VP and General Manager of its digital streaming service Fight Pass.
The announcement was made on Tuesday. Executive Vice President and Chief Content Officer of Fight Pass, Marshall Zelaznik, had this to say about the addition in a press release.
“Eric’s unmatched experience in developing emerging programming platforms and leveraging key partnerships will be vital to the development of UFC Fight Pass. With the continued expansion of exclusive content and the leading digital fight library in the world, UFC is excited about the future of UFC Fight Pass for our passionate fans.”
Before Fight Pass, Winter ran Yahoo owned Rivals.com and worked for DirectTV Sports.
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